+3 votes
by (400 points)
We all have good video ads. right? Are there any video formulas that are plug and play? That can be described in text for a video editor? Like this. Let’s just take a quick PAS - problem, agitate, solution video. What would it look like to you? —————- (Example) Say a roller ball for reducing muscle tension What would you say to someone making a 10 second video for you? How do you structure and give instructions to someone making the video? Is it like. Slide 1: (1-3 seconds ) Video: man in pain Text: are you in pain? Slide 2: (3-6 seconds) Video: man in more pain Text: the pain only gets worse Slide 3: (6–10 seconds) Video: man using the product Text: introducing xxx the only blah blah to blah Text: ——— Obviously don’t comment because we all know this is bad copy , but I’m just giving a fast example. Is there a need for video script ads?  
We all have good video ads.

1 Answer

0 votes
by (8.7k points)
That is just storyboarding. Most creative Art Direction involves a story board to film and composite.  
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