+6 votes
by (760 points)
People promoting clickbank on facebook, need your expert help please! so far I tried promoting 4 different clickbank products i've seen running on facebook with my own (similar) ads / angles  i've did CBO, $150/day 5 adsets, targeting related interests  i had a prelander on my page, configured to fire ATC when someone clicked an actual button . optimized for that till it reached 100 conv, then i swapped it to initiate checkout, which was setup on Clickbank's end to fire. anyway, after spending $1500 for 4 products, not a single sale. I am using their hop links, what am i missing?  
People promoting clickbank on facebook, need your expert help please!

3 Answers

+1 vote
by (1.9k points)
Cv@mcdonalds. com
by (760 points)
Whats a cv?  
by (1.9k points)
@houser35 She still wondering why no sales after $1500 spend
by (760 points)
What is google
+3 votes
by (1.9k points)
You should link directly to their offer. Don't send people to your own landing page first. Don't listen to conventional wisdom, always test things. You should have built your look-a-like audience from the 100 people that initiated checkout. Not people that clicked on your link on your website. Remove the pre-selling page / bridge, using a simple 301 redirect - send people directly to the offer's landing page - and optimize for initiate checkout. Aim for 5% CTR on ads. Ads not getting that, kill them. Audiences not engaging (liking / sharing / commenting) and giving you 3-5% CTR, are not your core audiences. Ask yourself, whom are the people that would find your product/solution the most useful - who has an URGENT problem that is PAINFUL enough that they'd want to buy your solution after seeing it the first time. Those are the people you want to target and build look a like audience from (when they complete initiate checkout). If you can't find an audience that has a painful + urgent problem then, don't promote that offer. Find another offer. Spend no more than $50-$100 testing products (so for your $1500 you should have tested at least 20 products).  
+2 votes
by (1.5k points)
@hesson From experience running successful ecommerce campaigns you should always optimize for the purchase conversion event. Don’t burn money reaching 100 ATC conversions, you can go straight for purchases and get results. Facebook's algorithm is super smart, it will find conversion buckets of your targeted audience. If you optimize for ATC you will get shitty junk traffic which just won’t convert. Hope this helps!  
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