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Has anyone else noticed a big drop off in ad performance over the last 4-5 days?

+2 votes
by (190 points)
Has anyone else noticed a big drop off in ad performance over the last 4-5 days? If so what changes have you/will you make to adjust? Our ROAS Dropped 50% literally overnight.  
Has anyone else noticed a big drop off in ad performance over the last 4-5 days?

1 Answer

+2 votes
by (890 points)
 
Best answer
Keep in mind it's a holiday weekend in the USA
by (190 points)
Definitely would have an impact but im not sure it would be this drastic overnight.  
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