Question

Thanks for the add ok I’m abit of a Luddite never needed to advertise my business as Iv always had word or mouth but I want to drive it on now my website is in the process of getting put together and what’s the best thing to do with my landing page. Also when I go forward in setting up adwords ect what should I hit 1st get site set up before I start? Small plumbing company based in the U. K. thanks guys & girls

Answer 1

Yeah wait until your site is up and running first. Make it super easy for visitors to call or leave their details via a form. Use some actual photos of you and your business, not generic stock images. When you start with your ads, make sure you're rocking a big negative keyword list. Target your desired area and make mention of your location in the ads. Focus on making it very easy and clear for people who are searching for your services to contact you!  

Comments

@whizbang96902 Yeah they make it easy to burn cash for sure!  Google around for negative keyword lists to add to the account. If you're only servicing Birmingham for example, you might want to neg out 'London'. Same for terms like DIY, cheap etc - and services you might not offer - drain clearance, emergency etc!  

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@whizbang96902 Yeah no worries