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How to promote online courses with Google Ads?

+3 votes
by (1.4k points)
How to promote online courses with Google Ads?  
How to promote online courses with Google Ads?

2 Answers

+2 votes
by (630 points)
 
Best answer
Find keywords that match the intent. People searching for "online course on . " Display/YT campaigns targeting people who have visited websites specific to your course or some other way to narrow down targeting. Just two quick examples at the top of my head.  
+3 votes
by (5.1k points)
➡️ YouTube ads (Discovery ads) and also 15 sec non skippable ads. ➡️ RLSA (text ads) You can also consider doing Search ads to attract potential queries.  
The Google AdWords Group is where you can always find questions, answers, advice, reviews & recommendations from other community members about successful search engine marketing (SEM) ads through Google AdWords.

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