Question

I have a problem with a campaign for a painting company. I have a quality score of 2/10 for NO reason. I only have 4 keywords (+painting +company, etc. ) My impression are so low and I do not understand why. Any idea ?  

Answer 1

Maybe the landing page is really bad?  

Comments

I manage a lot of other acounts and I think that the page isn't that bad. here is the website www. peinture-express. ch

Answer 2

Line up your keywords with your ad content and your page content

Comments

@immunity14707 Your headlines and description needs to be lined up with keywords and landing page url. Also check your landing page speed, you might need to compress images or Javascript.  

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I have voluntarily made that specific ad group in order to have a really well tailored ad. I manage multiple accounts and never had this problem before.  

Answer 3

For what reason you should have more than 2/10? ;)

Comments

I have specifically made that ad group because I wanted a good QS (the ad is very well tailored to the keywords). The landing page is pretty good too (www. peinture-express. ch). I manage multiple accounts and have never seen this issue in the past.  

Answer 4

Not enough keywords. Residential painting, interior painting, etc with a strong negative keyword list.  

Comments

Ave specifically made that ad group because I wanted a good QS (the ad is very well tailored to the keywords). The landing page is pretty good too (www. peinture-express. ch). I manage multiple accounts and have never seen this issue in the past.  

Answer 5

Check your landing page mate.  

Answer 6

It can only be one of 3 things. but if its a new ad and no historic data. Google will determine based on ctr from similar/previous advertisers in same geo area