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What would be the order of importance when running a campaign on Google Ads?

+5 votes
by (310 points)
What would be the order of importance when running a campaign on Google Ads? Eg, keywords, budget, ads, cpc, landing pages or any other things you guys feel is important.  
What would be the order of importance when running a campaign on Google Ads?

2 Answers

+2 votes
by (1.1k points)
 
Best answer
Everything is important, but budget and landing page is most important because: budget determines how many keywords you can use, daily budget cap, keyword bids and what your ROAS needs to be landing page helps to maximise the chances you actually get conversions/sales
by (310 points)
Can you recommend a software for creating landing pages for a wordpress site?  
by (500 points)
Unbounce dot com
by (6.2k points)
@landlady You asked Wordpress - use Elementor page builder or pay someone like me
by (310 points)
What do you charge on average for landing page with Elementor?  
+3 votes
by (4.8k points)
My best attempt: 1. keywords, 2. landingpages, 3. ads, 4. budget, 5. CPC
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