Dynamic creative 10 images with the accountants logo over a google map of their location. Use Adobe Spark to come up with 10 different versions of the image Look at their product offerings. Tax planning Payroll Tax filing Etc Put the service as the headline, you can use up to ten different headlines. “Local accountant specializing in blah blah blah right here in X city” as the text Put all of the interests for all of the services for the service location they do Let it rip and if it cost $1-$2 per link click and it takes you 25 to 50 link clicks to get a client, the $25-$100 per client acquisition cost for a customer like an accountant is well worth the marketing spend. Accounting is boring, don’t try to add something to add sizzle, just get in front of the people that need the various services throughout the year and the accountant will do fine. Good luck