Question

Would it affect anything if i switch my website theme while my ads are running?  

Answer 1

Yes. You can see performance drop after updating landing page elements

Comments

@phobe okay so what would you suggest? Turn off ads then switch or switch and just wait tcouple days till it re optimizes?  

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@thromboembolism if you see it drop after a website change you can dup the adset and let it go again

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@phobe okay well im planning on stopping ghese adsets and move it all to new ad account anyways. This is for the site that was doing great early april then fb went crazy banning my accounts then needed to verify my biz for them then they restricted my advertising access so i moved it to a new bm and got no sales after like 500 cad spend so i stopped it and just recently started a few the winning adsets again and got some sale but my cpms are near 50 and 40 bucks so im thinking on trying to switch to new ad account and my unique link ctr on these current adsets are 4. 5% up to 9% but cpm so high im gettin not many impressions and traffic daily

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Think its worth trying new ad account to maybe drop my com?  

Answer 2

Depends on the meta data

Comments

@ulrikeulster what does it depend on? And im wondering for facebook? I dont currently do google ads

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What platform are you using?  

Answer 3

@phobe Is this because of FB scraping the data and having optimized for your LP over time? And when you make a change, it refreshes? Or is it because they don't like you making massive changes? I plan on changing the content/layout of my LP shortly as well, so interested in hearing why you say it may drop and the reasoning behind it, aside from standard CRO changes.  

Answer 4

Facebook is not gonna like any changes why ads are active