Question

If you do not use a landing page for ad-words is there an alternative way to track those leads when they come in from your website? Is there a plugin?  

Answer 1

What I mean is @sparker, is that my adwords manager is telling me that without his landing page there is no way to track an actual lead that came from adwords. I cant tell if the lead is coming from organic or paid specifically

Comments

@gipson well that sounds like bullshit

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I agree, what to do?  

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If u dont want to use his landing page fure him and find someone else at the end of the day u pay the Bill's

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But do know that some Adwords people only use their own landing page so some people won't want to work with you and that's ok they're just not your people

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So no other way to track? no plugin or something

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Is he already using his own landing page and if so do you have access to the back in of it or does it have Google Analytics installed because there's multiple ways to skin a cat it's just whether you have access to be able to do that

Answer 2

Are you using a crm

Answer 3

What exactly do you mean? You have a lead form? If so just create a thankyou page and create an analytics goal

Answer 4

@sparker, he used his landing page but i didn't like the results, then i asked to have it go directly to my site. thats when he said without his landing page he cannot track the adwords leads

Comments

@gipson ok so his response isnt true. He can easily install code onto your website or use Google analytics. What did you not like about the leads? The quantity or quality? I would say he only wants to use. his landing page so that he can claim every lead rather than letting Google use their attribution model to decide whether it really came through Google ads or not.  

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@sparker, I wasn't getting alot of quantity or quality.  

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@gipson then as the client you have a couple of options. demand he use your website and risk he might terminate the relationship. Or terminate it yourself and find another account manager.  But the first question before doing the above is do you have access to the adwords account? If not and you are paying the Google charges directly then ask to be added otherwise if you leave him you possibly will lose alot of data. If you do t pay the Google charges correctly he doesnt really have to give you the account and lesson learned for next time always get admin access as the client. It's one of my easiest selling points

Answer 5

Yes you can track, you just put the code on the website instead in the exact same way as the landing page. It makes no difference. You should be tracking on both anyway to capture people who visit your main website who didn't convert on the landing page