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Hi everyone International bidding: if I target users and locations in India, and my local currency is USD, are my keyword bids calculated at the going rate for advertisers in India bidding on the same keywords, or at the rate at which international advertisers are competing in the same auction?

+2 votes
by (190 points)
Hi everyone  International bidding: if I target users and locations in India, and my local currency is USD, are my keyword bids calculated at the going rate for advertisers in India bidding on the same keywords, or at the rate at which international advertisers are competing in the same auction? If a top keyword cpc in India costs 20 Rupees, in effect I will pay USD 0. 28? Thanks!  
Hi everyone International bidding: if I target users and locations in India, and my local currency

1 Answer

+2 votes
by (820 points)
 
Best answer
Hi Steven, Yes the auction would be in the currency of your targeted location and you would be charged the converted value. Why I can say this is because I had account in GBP and the targeting region wad US and I did compare the cpc with help of keyword planner data.  
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