Question

Hello everyone!  ‍♀️ Does anyone know of a good tool for creating negative keyword lists for campaign and adgroup levels?Hello everyone! ‍♀️ Does anyone know of a good tool for creating negative keyword lists for campaign and adgroup levels? Or just any tips for making that less time consuming and annoying basically, when you have a lot of kw's?  A type of excel sheet or. just what's your fav/most efficient process for that? I have a general campaign level list to start with. I have also Google searched this, but am curious if there are any other 'underground' nuggets I havent come across or hadn't thought of. Thanks if you know of any or have some tips to share!  

Answer 1

I don't generally have a TON of negative keywords to sort through as I don't run my campaigns too broad (aside from testing for new search terms with BMM's). There are generally some keywords that come up to put into a negative keyword list, but I haven't found this to be too time consuming. Suppose it comes down to the account size & campaign structures.  

Comments

I remember when that change went through. Hasn't impacted my campaigns, aside from also looping in typo searches (which still convert just fine)

---

@whidah Interesting! I appreciate your thought on this.  

Answer 2

Negative keyword pro by Kyle Sulerud

Comments

@embrocate hey fernan, is this the best tool for this you've found so far?  

Answer 3

I just check search terms every now and then and remove stuff I don’t like, might not be the most scalable strategy. I don’t like to run tons of keywords. Then again, I have no idea how large the account your working on is