+5 votes
by (420 points)
When adding negatives to my campaign can someone please clarify. Example. Keyword broad match Bees for sale. Search term: Used beekeeping supplies. Do I just add the word used as exact match to my negatives? Do I add that complete phrase? Do I use the word Used as a broad match to my negatives? I do not sell used beekeeping anything!  
When adding negatives to my campaign can someone please clarify.

2 Answers

+4 votes
by (1.4k points)
‍”google ads negative keywords”  ‍♂️
https://support.google.com/google-a...hl=en
by (420 points)
Thanks but I don't feel like opening the link and reading about it. I would if I was trying to do it for anybody other than myself.  
by (1.4k points)
@armyworm9083 ‍♂️
by (420 points)
Been up since 3, worked manual labor for 10 hours, 2 hours of driving, come home and clean kennels after 15 dogs, cook dinner and eat, shower, man I don't want to do S@#$ right now lol let alone read more than I have to. I do appreciate the help though.  
by (1.4k points)
@armyworm9083 like new like-new nearly new not new pre owned pre-owned used
by (500 points)
@pipeline careful with this list. You will want to make his list a phrase match. “Like new” “nearly new” Otherwise people typing in “new beekeeping supplies” won’t come up.  
by (1.4k points)
@mutton that search would still show up. “For negative broad match keywords, your ad won't show if the search contains all your negative keyword terms, even if the terms are in a different order. Your ad may still show if the search contains only some of your keyword terms. ” But it would probably be a safer play to be fair  
0 votes
by (29.2k points)
I would remove supplies, "beekeeping supplies" and "used beekeeping supplies".  
by (420 points)
But I sell supplies as well. Just not used.  
by (29.2k points)
@armyworm9083 then used, "used supplies" and "used beekeeping supplies".  
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