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Anyone that does high volume lead gen on Google...
Anyone that does high volume lead gen on Google display network?
+10
votes
asked
Feb 27, 2020
by
rooftop
(
300
points)
Anyone that does high volume lead gen on Google display network? I work for a company that we generate over 1, 000 leads a day on GDN and would like to get a discussion going on bid strategy, creative testing, etc!
display
company
google
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7
Answers
+5
votes
answered
Feb 27, 2020
by
indomitable465
(
5.1k
points)
Best answer
Sure, let's connect to discuss in detail.
commented
Feb 27, 2020
by
rooftop
(
300
points)
I'll dm you
commented
Feb 27, 2020
by
matthus
(
710
points)
I'd love to be in the conversation. I'm trying to scale spend to about 20k/ day
commented
Feb 27, 2020
by
indomitable465
(
5.1k
points)
@
matthus
DM me, will talk
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+4
votes
answered
Feb 27, 2020
by
polecat
(
500
points)
For what kind of products / services do you generate leads @
rooftop
From my experience, it is kind of difficult to generate leads via Display. Tried everything from different ad angles and content between ad and landingpage. All these targeting options aren't working for us. Contextual Keywords is atm still the best method for us.
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+3
votes
answered
Feb 27, 2020
by
faithless
(
3.4k
points)
If you are spending more than 2-3k a day on display then DV360 probably worth looking at.
commented
Feb 27, 2020
by
rooftop
(
300
points)
Interesting. Are you currently using DV360? We spend about 4-5k/day (only in the US)
commented
Feb 27, 2020
by
rooftop
(
300
points)
@
chantel
Mind sharing on how you test creatives? This is one area I struggle in. Every time I launch new creatives, they never get any traction in terms of receiving impressions.
commented
Feb 27, 2020
by
rooftop
(
300
points)
@
chantel
For GDN. We probably won't try DoubleClick due to the added costs. I'm thinking of switching the setting to even rotation but scared it will mess up performance baddd lol
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+1
vote
answered
Feb 27, 2020
by
laurynlausanne
(
5.8k
points)
Hey Ryan, Have you tried duplicating the same ad group and having the ad group rotation setting different?
commented
Feb 27, 2020
by
rooftop
(
300
points)
@
laurynlausanne
I'll try that!
commented
Feb 27, 2020
by
laurynlausanne
(
5.8k
points)
Do it for an ad group that's performing in the middle. Don't do it on your best one or the worst ones.
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+8
votes
answered
Feb 27, 2020
by
midwest10
(
330
points)
Have you tried custom intent audience built based on competitor website content paired with an in-market audience?
commented
Feb 27, 2020
by
rooftop
(
300
points)
We advertise a medical device so we can't collect audiences
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+3
votes
answered
Feb 27, 2020
by
bartholemy9
(
2k
points)
I would question the quality of those leads. I've seen lots of companies generate 1000 leads but how many of them are actually good leads?
commented
Feb 27, 2020
by
laurynlausanne
(
5.8k
points)
It's all about $$ at the end of the day.
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+10
votes
answered
Feb 28, 2020
by
romeoromeon22
(
1.6k
points)
Yeah I have in the past. DM me!
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