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Hello, I have a question regarding the structure of the Shopping Ads campaign.

+2 votes
by (400 points)
Hello, I have a question regarding the structure of the Shopping Ads campaign. I have different product in the same niche, but different price range. For each price range, do I create an adgroup (Subdivision) to better choose the right bid or put all the products with the same bid in one adgroup?  
Hello, I have a question regarding the structure of the Shopping Ads campaign.

2 Answers

+2 votes
by (12.2k points)
You can set bids at product group level in an ad group. If they share keywords I would leave them in same ad group so they can show up together in searches.  
+1 vote
by (2k points)
Need seperate adgroup for particular category to choose right bid.  
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Hello everyone, I am creating a shopping campaign.
asked Mar 18, 2020 by salvatoresalvay332 (1.8k points)
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