Question

Hey google experts, What’s your experience running search ads for financial advisors / wealth management?  

Answer 1

I do it.  

Comments

@okeefe38616 if you don’t mind, what’s your average cost per lead? Or any other info you could share like do you find bidding on longer tail keywords, location specific are converting better vs the higher more competitive keywords. ie financial advisor?  

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@huckleberry701 i bid on solution based searches and promise to solve problem with landing page. I do all U. S., filter by target demo, and use negative kws like they're going out of style.  

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Avg lead cost for me is ~$20

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@okeefe38616 thanks for this. I like the solution based searches idea.  

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@okeefe38616 I won’t be targeting the entire US. It’s for a brick and mortar location I’ll test zip codes and a radius around the business.  

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@okeefe38616 wow, that’s great! I just saw your average cost per lead.  

Answer 2

Leads wise is successful.  

Comments

@espy9581 what is leads wise? I just tried looking it up on google and I’m not seeing a clear result for it.  

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@huckleberry701 like if your goal is to get more leads. I have run multiple financial businesses. Anyways I sent you a dm. Pls check. :)

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@espy9581 oh wow. I thought “leads wise” was some type of service.  It sounds like a catchy business name. But ahh. I gotcha. You’re saying that you’re successfully getting leads.  

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@huckleberry701 yup :)