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Thoughts on single interests vs putting a bunch of interests into a single ad set?

+2 votes
by (540 points)
Thoughts on single interests vs putting a bunch of interests into a single ad set?  
Thoughts on single interests vs putting a bunch of interests into a single ad set?

2 Answers

+3 votes
by (1.7k points)
 
Best answer
And also depending on whether you are doing local or nation or multinational. When I am doing US or US/Canada/UK/NZ I generally want 1-6mil but if I am helping local area I shoot for 500k. If one interest hits my markers I just do that and if not I will add similar topics till I like how large my audience size is.  
+1 vote
by (620 points)
Depends on the size of the interest list
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