+3 votes
by (410 points)
How long does it usually take for retargetting and custom audience adsets to start spending? I've only spent like $30 on cold ads and generated 17 landing page visits, and have retargetting up for people that visited lander but didn't opt-in but not spending yet. Just wanted to know if this was normal, and if I should expect the retargetting ads to start spending after 100+ LP visits. Thank you all!  
How long does it usually take for retargetting and custom audience adsets to start spending?

2 Answers

+2 votes
by (580 points)
 
Best answer
Yeah, to small of an audience, it will start spending after 100+ actions
by (410 points)
Thank you @mini you're the man!  
+4 votes
by (5.8k points)
Increase your bid if you want to target a very small segment.  
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