Question

Having an issue collecting purchase conversion value. Can’t set it up in event tool. Doesn’t allow me to select the cart total as the conversion. Any advise? How do you track purchase conversions? Inside website code? Or thought FB event tools?  

Answer 1

In both. You should be able to select the amount through the event tool, but you'll need the value changed in the code next to the pixel snippet. I tried without the code, it doesn't work.  

Comments

@housley what if the value is always different. Not one product.  

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@dualpurpose Separate values for each!  

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@dualpurpose Unless someone here knows a better way.  

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@housley what?  

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@dualpurpose enter the price of each product.  

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@housley i sell time. Some people buy 30 minutes for one person. Some but for 6 people some buy an hour for 2 or an hour for 12. No way am I setting up each price separate. That’s crazy!  

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@dualpurpose Look into dynamic value then.  
https://www.facebook.com/business/h...35941