+2 votes
by (490 points)
As you know there are good and bad days, how often do you asses your ads. every 4 days, 7 days etc? How do you asses them? if no purchase on a certain adset do you kill and duplicate or keep and duplicate any ways or shut down? and im talking about a campaign is doing fairly well with LLA audience. Perhaps as another LLA of website vistors of 2-5% as alreadty running 1%. Advice appreciated :)
As you know there are good and bad days, how often do you asses your ads.

1 Answer

+1 vote
by (3.9k points)
Depends how long and how smoothly it’s running. Early on before it’s stable I’m checking it daily until i have 20+ conversions and things begin to stabilize. Once it’s rocking i never look at anything less than a 7 day window.  
by (490 points)
@eachern0 cheers paul, have dropped a amdset that not converted P for over 7 days and duplicate the original adset couple times and I'm testing 1 day vs 7 day click with them
by (490 points)
After that I may add other audiences
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