Question

I hope someone can help me with this as I have seen few forums this matter. When you are running a general store if you are selling multiple different items. Let’s say April you sold on kids niche and May pets niche, June Beauty niche and many more to follow. Then when you are going to retarget and promoting a new product from those niches. Can pixel get multiple deliveries to optimise its audiences or will the optimisation get messed up! If that gets messed up what is the solution? I’m just about to move to pets or different product due to price increases and previously (April) I sold kids toys.  I hope you all be able to understand this. Thanks you very much guys for your time  

Answer 1

Are you always selling all of the items in categories or are you only selling the niche products each month? The former is ideal and in that case you can always segment your targeting from pixel data. Running specials simply focuses your traffic but hopefully you’re still selling the other items.