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How do you determine your initial max CPC without previous experience in that specific market and location?

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How do you determine your initial max CPC without previous experience in that specific market and location?  
How do you determine your initial max CPC without previous experience in that specific market and lo

3 Answers

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Best answer
Search the group
+2 votes
by (600 points)
Keyword planner
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by (6.2k points)
Start with low CPC and just increase bid if you get no impression share
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