Tell them to work on their own branded content vs relying on paid ads for leads. Real Estate people are desperate for sales right now, I know because I am an investor and agents won't leave me alone. It blows my mind that people in sales have no clue how to do lead generation so they just dump money into paid ads and tell someone else to make it all work for them. If they are that hard up for leads, then they must not be very good!
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