Question

Getting impressions but no clicks. Should I adjust budget and maximum cost per click?  

Answer 1

There's a lot of variables here as to what the impression share is, target area, day parting, keyword match type etc

Answer 2

What type of campaign is this?  

Answer 3

Whats your impression share?  

Comments

@daughterinlaw 10%, 15%, 16%, 45%.  

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Try increasing your bids.  

Answer 4

This is prob $3 in spend if that. spend at least $50-$100 before doing anything. Too early to tell

Comments

@mizell but recently changed budget, maybe because of this

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@bitters yeah that has to be brand new there’s no way 100 impressions costs $285

Answer 5

That’s a very small sample size. I would run it a little longer.  

Answer 6

Are the impressions at the top?  

Answer 7

It can be quality score and ad position. ( Top impression share). It can be as simple as your ad copy not being inviting. (Offer). Also, this isn't much data.  

Comments

@merbromin thanks, I suspect landing page. Making changes there to improve it.  

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@bitters I wouldn't think that. No clicks means no one has even seen landing page. But. for better quality score = better position which could lead to more clicks.  

Answer 8

Another factor would be the way your text ads are designed. remember people dont read ads. they scan

Answer 9

Hello. Your clueless. My recommendation is to get out fast.  

Comments

What's the problem with him asking and wanting to learn. he might be sitting on a load of cash to make this investment.  

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@simas id say the same to you based on this response

Answer 10

Geez. You have too many campaigns. They should all be in one campaign with separate ad groups. They are too related to be separated out like that. After that the impressions and clicks will let you know where to focus and refine. Also make sure you conversions are imported so you can upgrade to bid conversions after a bunch

Answer 11

Ah! And add the search terms that generate clicks! (Keywords you need but did not add during the original campaign creation). I'm 100% sure this is the best free advice you'll receive that you can take action on. Dont worry I wont send you a bill, karma is real brother. Good luck!  

Comments

@rolfrolfe thanks brother.  

Answer 12

There are many factor 1. Ads is not proper 2. Low budget 3. low search value of keywords 4. Manual Cpc is low of keywords And more

Answer 13

Why do you have a different campaign for each of those things? They should be ad groups.  

Comments

@taunton21531 I have different keywords for them, or I can have different keywords for different ads in o e campaign?  

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An ad group contains the targeting and the set of ads to display. So yes, you can have these in the same campaign and different ad groups. If you do this then you can't control their budgets separately though.  

Answer 14

Try call only for these types of campaigns since there is a sense of urgency and mostly a lot of questions.  

Answer 15

This is very little data. Your panel upgrade campaign could still pull 2% and the others just don't have enough impressions. Check your Imp Top and Abs Top %'s, keep your ads positioned how you want them and get some more data. You will end up chasing your tail if you try optimizing with this little data.  

Answer 16

“Electricians near me” - are you targeting a whole country or just a city? /narrow area ?