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Is it a better idea to use Google Ads to send traffic to your Amazon listing (where purchases can't be directly tracked) or to your Wordpress website (and then fulfilled by Amazon)?

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Is it a better idea to use Google Ads to send traffic to your Amazon listing (where purchases can't be directly tracked) or to your Wordpress website (and then fulfilled by Amazon)? What are the pros and cons? Stay safe!  
Is it a better idea to use Google Ads to send traffic to your Amazon listing (where purchases can't

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