+18 votes
by (250 points)
Do you offer pre-set SEO packages, or do you sell prospects on unique services based on their needs?  
Do you offer pre-set SEO packages, or do you sell prospects on unique services based on their needs?

16 Answers

+24 votes
by (3.2k points)
 
Best answer
Like everyone who is selling SEO packages and with their own opinion they have mentioned their cost and time involved in every SEO packages. Some haven't changed yet and selling old tactics through SEO packages. The best if I suggest to ask an expert to review your website and check the reason of not being good within SERP. Ask recommendations and implement them. Ask them how they can grow your business because each business has a different point of view to offer better user experience. Let me know if you have questions
+9 votes
by (1.7k points)
Bespoke packages based on competitiveness of the market, product profit margins, keyword difficulty
+14 votes
by (6.8k points)
100% bespoke because pretty much every client is different and until I look I don't have a clue what they need.  
+9 votes
by (3.6k points)
Don't sell SEO. Sell outcomes.  
+9 votes
by (1.9k points)
It depends mostly on Client i have some most common proposals for all kind of sites , with clients customize facilities
+20 votes
by (2.9k points)
Always a customized unique solution - because no two businesses are alike, there's too many differences and they may need more than what the "package" offers
+24 votes
by (2k points)
Only unique service makes sense to me. I will repeat, like I said in another thread, I have yet to see someone deliver on prepackaged pricing package.  
+28 votes
by (1.8k points)
SEO agencies that use pre-set SEO packages tend to use pre-set, cookie-cutter SEO templates that don't work. It may work for selling SEO, but it doesn't work for performing it.  
+13 votes
by (1k points)
Never had a client where they could fit into the same package as another client, since most are not even close to the same vertices.  
+26 votes
by (460 points)
I agree that all clients need a unique package. But I believe those packages can be made up of parts that are largely productized. Putting the right mix of those products into a package requires your SEO experience. Having those products SOP'd and systematized properly gets you better profit.  
+24 votes
by (2.7k points)
My local SEO packages are preset for GMB Optimization & Website Optimization but customised for off-page (separate budget)
+17 votes
by (3.3k points)
Custom, but I've been considering adding a preset like a GMB setup, or GMB posting weekly or something
+22 votes
by (10.9k points)
Some great answers here
+17 votes
by (610 points)
I do both. I have industry specific local packages and then bespoke for larger or national.  
+16 votes
by (2.7k points)
Depends on the level and industry. For local, I have packages based on industry and necessity. For regional or national it’s all custom quotes based on audit results.  
+13 votes
by (2.1k points)
Only unique
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