0 votes
by (200 points)
[performance in GSC and GMB clicks] Hello, When checking the performance in Google Search Console, when you see a given CTR for a request that appears both in SEO results AND Google My Business, the clicks you see are the SEO ones, the GMB ones, or both? I'm really confused because I have 2 similar requests like "Pizzeria in Paris" and "Sushi in Paris" that have, let's say, same number of impressions. Both rank #1 in GMB and #1 in SEO. Yet, one has 8, 2% CTR, the other one has 34, 5% CTR. The only difference being that the one that gets a 34. 5% CTR is a bit more optimized in the GMB --> for instance, it's as if my GMB was "Pizzeria, Sushi and XXX in Paris". --> The Pizzeria would then be the one getting 34. 5% CTR on "Pizzeria in Paris" vs only "8, 2%" on Sushi Paris" The final question being: is the CTR gap explained by the position of the words in my GMB title, or is it only the SEO results that impact the CTR? In that case, my SEO Title would be way better for the one getting 34. 5% CTR. Thank you for your advice ;)
[performance in GSC and GMB clicks] Hello, When checking the performance in Google Search Console, w

Please log in or register to answer this question.

The Search Engine Optimization Group is where you can always find questions, answers, advice, reviews & recommendations from other community members about better strategy on ranking highly for search engine results.
...