Question

How can I have 97 link clicks on day 1 but only 8 page views on the pixel? My google analytics show something different.  

Answer 1

Because a link click is what it is, a click on a link. A page view is when you’re landing page basically loads to 100%. You’re losing people between the click and page view at a pretty alarming rate

Comments

My google analytics show different though

Answer 2

Internal traffic not filtered?  

Comments

That seems to be above my skill level :(

Answer 3

It could be that your page loads for so long in the FB app that people close it before pixel has loaded. Especially if you use templates and upload huge images and videos this can happen.  

Answer 4

Low pagespeed maybe?  

Answer 5

Also check your page speed

Answer 6

If you check page views on Google analytics be sure your site is https.  

Answer 7

What about your cookies? G. A. tracks everything. Your pixel only tracks when cookies are accepted.  

Answer 8

GA and FB will never match so don’t stress about that. Where in your code is your pixel? It could be loaded after other resources on the page and causing this issue. It shouldn’t be that huge of a difference.  

Comments

@englishman6819 thank you! It’s loaded into the Wordpress plugin for pixel. Home page

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@monometallism oh I mean, in the head, body etc of the code. Install the FB pixel helper plugin in Chrome. See how long it takes to load.