Ads Manager attribution options and conversion windows I'm curious what attribution windows everyone typically uses - click, and view through, and over what lengths - 1, 7, 28 days. Why those settings? Do they vary for different use cases? Do you compare them to other attribution like GA? I'm sure many do! And similar for conversion windows (sometimes known as optimization windows). 1 or 7 days, with or without view through? Which do you use and why? Do you change optimization windows? If so, how are you judging the success exactly?
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