Hello everyone, I launched a shopping campaign for a very saturated product for 12 days. But I got a great branding feel with a lot of influencer content. Now I was getting good result. I did not add any negative keywords or optimized it yet. But it was still profitable. However, these past 2 days, I all of the sudden went negative and now today I got zero sales? Should I let this run and is this normal? I thought google ads were supposed to be consistent? stats: an average of 150 clicks on profitable days but spent more on ads. 90-100 clicks on days went negatives and had no sales. Thank you so much for your help!
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