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I just noticed a certain conversion action has had an "inactive tag" for a while, so i went into GTM and noticed the conversion label has changed.

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by (750 points)
I just noticed a certain conversion action has had an "inactive tag" for a while, so i went into GTM and noticed the conversion label has changed. anybody know why that could have happened? Nothing changed on the website
I just noticed a certain conversion action has had an "inactive tag" for a while, so i wen

2 Answers

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by (29.2k points)
Does anyone else have access to the account? Do you have suggestion auto-implementation turned off? Could your client have received the call from Google that walks them through how "fix" their account?  
+2 votes
by (380 points)
Check your tag manager history
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